EB.D is part of Seledyn Studio — a boutique design practice known for building bold, cohesive identities for brands across industries. Creating a dedicated arm for event branding allows us to focus fully on the specific needs of festivals, conferences, and activations, while keeping the same hands-on, boutique approach that defines Seledyn Studio.
We design with strategy first: translating event goals into clear visual systems that scale across formats — from key visuals and signage to merch and digital campaigns. Every element serves the audience and strengthens the brand behind the event.
Maciej Hajnrich is a multidisciplinary designer and art director with nearly two decades of experience shaping visual identities for global brands and cultural projects. His work includes internationally recognized campaigns — from theatre productions like Priscilla Queen of the Desert, the Musical to music cover art for renowned bands such as Pendulum.
Since 2017, Maciej has focused on event branding, combining creative direction with a strategic, production-oriented approach. He has delivered visual systems for leading European festivals and international brands including TikTok, Red Bull, and Netflix. His design philosophy emphasizes clarity, consistency, and audience impact — ensuring that every project functions seamlessly across formats, from digital campaigns to large-scale event spaces.
Our clients include Netflix, TikTok, Red Bull, Summer Sound Festival, Weekend Festival, AllThingsLive Finland, Western Digital, Puma, Ibis Hotels, Kompania Piwowarska, Tyskie, Lech, Zalando, and other event organizers and producers.
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